Aerosite provides aviation enthusiasts and industry professionals with dynamic web-based resources and experiences. Building an online community with features that include airline logos and information, aircraft specs, livery designs, aircraft illustrations and more. Our new design features a new drop-down system to guide you through the site. From the main menu above, community members and visitors may drop by the Forum, peruse our products (including airline logotype library, aircraft specs, artistic renderings, etc...) and learn more about the Aerosite team.

A well conceived and implemented logotype and brand demonstrates the importance the company places on managing resources. If the logo and brand are consistent, the company is often considered to be well managed overall. The following is an exploration of one company’s quest for brand consistency, relevancy and ultimately, equity.